About the Brand
At its core, Ed Hardy is an alternative lifestyle fashion brand that celebrates the classic American tattoo as an art form. Don Ed Hardy is considered by many to be the Godfather of Tattoo. His work offers timeless appeal. Our mission is to stay true to the essence of Don Ed Hardy’s original inspiration for his art and celebrate its history and beauty by creating dynamic apparel and related lifestyle products.
Brand Position:
Mens, Womens and Kids, 15 – 30 year old
Alternative and Pop Culture Lifestyle Fashion
- Distributed through a variety of specialty, mid-tier and flagship stores nationwide
- Worldwide distribution in 50+ retail chains
- 15+ categories including apparel, fragrance, footwear and handbags
For updates & more information on Ed Hardy, please visit us at www.EdHardyOriginals.com.
